Cost / Benefit

40 % Cost savings with Searchmetrics Suite™

Let's assume: You own 5 larger domains. For each domain you have a project manager who is also responsible for search engine optimization. Each of the 5 domains is measuring and comparing its performance with 3 competing domains. This means you have to watch 20 domains and about 500 keywords on a regular basis.

And let us assume you are replacing todays mostly manual data retrieval and data processing based on conventional desktop toos with Searchmetrics Suite.

This will result in a $ 94,000 saving ! And in addition you will get a lot more and higher quality data. Here is why:

Manual SEO			SEO with Searchmetrics Suite
Data query and processing (scripts, freeware, Excel)	$2,100		Fully automated data query and processing	---
Data analysis	$10,500		Interaktive tool supported data analysis	$5,250
Non-optimal SEO optimization measures	$7,000		Targeted/more efficient optimization resulting from better data	$4,200
Useage of freeware or cheap desktop tools	---		Searchmetrics Suite license cost	$2,310
Monthly total	$19,600			$11,760

Savings per month: $ 7,840

Further, non-quantifyable advantages increase your lead

• Simple and exact identification of your position
• Reliable identification of 'strong-traffic' channels and optimal search terms
• Observe the effect of your own SEO and SEM strategies
• Simple analysis of the web activities of all your important competitors
• Creation of guidelines for measures with a focus on cost benefits analysis
• Increase in hit/traffic quality
• Foundation for increasing convergence rate
• Continual access to all current and archived data

Benefit = Functionality * Ease of Use

Easy-to-use tools provide greater value

The Searchmetrics Suite presents all your desired information in the form of clear tables and meaningful line, bar and scatter diagrams in the familiar look and feel of web analytics solutions. Thanks to the familiar browser environment and the intuitive software user interface you will get to the bottom of the influencing factors of your search engine rankings with Searchmetrics Suite very quickly. From here it is easy to immediately begin the active measurement and improvement of your search engine performance.

Maintain a constant overview with the cockpit

A comprehensive display with individually customized views via a dashboard – referred to as the Cockpit – gathers all your essential information together in a clear manner. Here you find all the usual information like Page Rank or Alex Rank, the data concerning DMOZ entries and backlinks as well as social media websites and blog links. In addition you have measures developed specifically by Searchmetrics like the Searchmetrics Value-Rank™ which combine a variety of individual indicators and present them as comprehensive Management Scorecards for the rank of each site. By following the progress of such meaningful key performance indicators (KPI) you will always keep the search engine situation of your monitored domains and keyword in sight allowing you to react immediately to undesired developments with appropriate measures.