Functions

Competition Analysis

Far reaching analysis to watch competitors and an extensive set of functions to compare yourself with competitors and to optimize your online marketing strategies.

Learn how customers are searching for your products on the Web. Identify optimal keywords and compare your results with results of competitors. The competition analysis function allows your to always be one step ahead of your competitor by not only knowing your online marketing strategy but also know theirs.

Trendmonitoring

Trend recognition and monitoring for your own brands and product visibility on the Internet. This is performed by monitoring all search engine releavant data, important social media sites and blogs.

Unlimited trend monitoring through defineable time windows and selection of the search engine under observation. This includes all historical data for up to 12 months back and is invalueable to gain intelligence about earlier moves of competitors.

Visualization

Graphical analysis of all screened and stored data like search engine ranking position, search engine relevance, development of link structures for arbitrary timeframes.

Special analysis for longer time periods can be done separately for single keywords as well as in groups for different domains and competitors.

Backlink Analysis

Detailed bBacklink analysis including information about link texts, page rank, IP address, relevance, geo location of every page linking to your companies Web site.

With targeted link analysis of your competitiors you will get an invalueable advantage to plan your link budgets and SEO strategy.

Media Data Export

Export functions for all relevant data for domain and keywords to Excel and PDF formats.

Exported media data then can be used free for arbitrary post processing, further analysis, import to other software solutions and individual/special reporting.

Reporting

Searchmetrics Suite offers a enterprise oriented email state-of-the-art email reporting, including free configurable and scaleable reports with respect to modules/charts and domains to be included.

Reports are automatically produced and sent as individual reports to the persons in your organisation with exactly the information needed.

Software-as-a-Service

There is no need for complex IT integration or installation to use Searchmetrics Suite. The full functionality is available Web based with a leading edge Web 2.0 / AJAX based user interface.

All data collection and storage of data for the domains and keywords you are observing is done internally in the Searchmetrics Suite as a hosted service.