Search Analytics complement Web Analytics

The Searchmetrics Suite identifies, records and presents all of the data that you require for subsequent search engine optimization in your competitive environment. Up until now other companies could offer you no compareable integrated solution. Most traditional SEO applications are designed as desktop accessories that are predominantly confined to a single-function and allow no flexible storage of data history.

With the Searchmetrics Suite you are in the position to achieve and maintain a decisive advantage over your competitors. Whilst the other market players fumble in the dark with conventional tools and methods with an at-best patchy understanding of their situation, you have the Searchmetrics Suite allowing you a clear view of the current market conditions, developments and important trends all the time.

The Searchmetrics Suite is the leading comprehensive search analytics software solution. With it you can now undertake professional search analytics in the same way you would the web analytics. Many operators already use Google analytics or similar web analysis tools. Very few however use search analytics. Both analysis tools complement each other perfectly and ought to go hand in hand – then while web analytics affords you the perspective of a rear-view mirror, search analytics allows you an unfettered view of the road ahead. The subsequent application of Search Analytics and the implementation of the insights gained from it are your assurance that your web content will always be found in the top positions amongst the leading search engines. This offers you a competitive advantage that is of enormous value – particularly for internet based organizations.

Your new Online-BI component: Business Intelligence for your Internet presence

The techniques and procedures of Searchmetrics Suite are very similar to modern business intelligence and performance management applications. For example common to both are the automated data pooling and storage, the explorative data analysis with the possibility of high-level aggregation, graphically compiled dashboards in realtime user interface from user defined values, the application of key performance indicators (KPI's) on the quick assessment of complex data, the comfortable browser based control and the powerful features of automatic e-mail reports.

Also the Searchmetrics Suite has the goal of continual optimization of strategic business positions on the basis of verified data. As 'Business Intelligence for your Web' it complements your existing BI solutions in the increasingly important area of emerging online elements. This is an opportunity that you can no longer afford to ignore.