on demand session

2021 SEO Predictions

Join us as our industry experts discuss where SEO is headed in the new year and you’ll walk away with actionable tips so your SEO is on the leading edge!

SEO is ever-evolving and to help you know what to expect in 2021 we have assembled a panel of industry experts to look ahead and make their predictions.

The start of the new decade brought unprecedented change. As you plan your marketing strategy, it’s important to consider past trends. This helps so you can make informed decisions that can increase your ranking and organic visibility.

Join us as Jordan Koene, Strategic Advisor and SEO Strategist at Searchmetrics, Doug Bell, Chief Brand Strategist at Searchmetrics, Eric Enge, General Manager at Perficient Digital, and Mike King, Managing Director at iPullRank reflects on lessons learned in 2020. They’ll be discussing where SEO is headed in the new year. You’ll walk away with actionable tips that will keep your SEO on the leading edge!

Our Session Experts:

Doug Bell

At Searchmetrics, Doug is responsible for creating highly focused marketing programs that deliver rapid and scalable revenue growth. A 20-year technology veteran, Doug has been instrumental in leading companies through critical milestones. Prior to joining Searchmetrics, Doug led the repositioning of Automation Anywhere, from a provider of desktop automation software that could be purchased with a credit card to a global force in the multi-billion-dollar outsourcing industry. Doug was also responsible for leading the transformation of Determine Software’s Sales, Marketing and Alliances organizations, resulting in a successful transition to the cloud and the company’s first sustained revenue growth in more than 10 years.

Jordan Koene

Jordan Koene is an Advisor to Searchmetrics, supporting the thought leadership and innovation of the organization. Prior to his role as Advisor, Jordan was CEO of Searchmetrics Inc., and led the growth of the company which provides enterprises and agencies with solutions to search engine optimization (SEO).

Mike King

Michael King founded the digital marketing agency iPullRank. He consults with some of the world’s top brands like SAP, American Express, General Mills, and more. Kings’s impressive background includes roles as a marketing director and tactical SEO at agencies like Razorfish, plus he is readily sought out for his contributions as a dynamic speaker and blogger.

Eric Enge

Eric Enge was named 2018 Drum Search Awards Search Personality of the Year, 2016 US Search Personality of the Year at the US Search Awards, and was also the Landys 2016 Search Marketer of the Year. He is co-author of The Art of SEO, keynotes many industry conferences, and is General Manager of Perficient Digital, a full-service digital marketing agency.

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podcast · 16 min

A Technical "Non-Content" Audit