Searchmetrics Black Belt

The Searchmetrics Black Belt certification

Friday, 07th of June 2019

You’ve been in the search marketing business for quite a while and you’ve already developed and managed several SEO projects.  You’ve witnessed Google’s evolution and you’ve adjusted your SEO strategy to Google updates with well-founded knowledge and the necessary creativity. Furthermore, you’ve been working with the Searchmetrics Suite for quite some time now and you’re familiar with all features of the platform. In other words: You are a true SEO expert.

Become a Searchmetrics Black Belt and receive a certification that is recognized throughout the industry!

It is tough to get ahead in today’s SEO market and even tougher to be noticed. This makes it more important than ever to have a clear and focused certification, which tells the world about your skills and knowledge. For you as an SEO expert, the Searchmetrics Black Belt certification is the best confirmation of your exceptional SEO expertise! The Black Belt certification is the highest level of the Searchmetrics Academy certification.


Save your seat

Content – What makes up the Black Belt certification?

  • discuss comprehensive digital marketing strategies and tactics to stay successful
  • learn about the latest trends in the industry
  • deep dive into the Searchmetrics Suite and learn some rarely known hacks
  • work in teams and solve complex, tricky and realistic cases
  • work with a project management approach on big SEO cases
  • meet other senior search marketing experts
  • share your knowledge and learn from others’ experiences
  • sneak peaks on the newest version of the Searchmetrics Suite

Target Group – Who is the certification for?

It is designed for true SEO experts who devote themselves professionally to the craft of SEO.

Organization – How is the workshop structured?

In an exclusive group of 15 attendees, an interactive workshop is guaranteed. In the group, we will deep dive into your ”real life“ cases.

If you are currently dealing with a complex and tricky use case, you can submit it and all participants will work on it together. We will take four cases and split all participants into four groups. Each group will work on one project and present their solution on day two.

Examples for use cases:

  • Slow or sudden death of visibility on your domain
  • Migration of huge website with millions of URLs
  • Create a strategy on how to push specific categories on your website
  • etc.

We promise that you will take real-life input away with you, which you will be able to use when returning to your office.


09:30 – 10:00 Registration and business breakfast

10:00 – 12:00 Keynote held by Marcus Tober

12:00 – 13:30 Lunch Break

13:30 – 14:15 E.A.T. – what we learned so far from the latest Google Updates

14:15 – 15:30 Working Session I – Discover hidden data potential

15:30 – 16:00 Coffee break

16:00 – 17:30 Working Session II  – Technical audit challenge

17:30 – 18:00 Award Ceremony

18:00 Dinner & Drinks


Quotes of our attendees:

Foto Sebastian Pruem

Sebastian Prüm, Area Manager Web Development/Product Owner CONTAILOR, ProComp GmbH:
Searchmetrics Black Belt: Insights into the latest findings, expert exchange at the highest level and great community!




Foto Christian Maciejczak

Christian Maciejczak, Teamlead SEO International, GmbH:
SEOs have to face an ever-changing environment which can be quite challenging sometimes. That’s why it’s important to take a step back to see the greater picture. The Searchmetrics Black Belt Certification serves this purpose perfectly by having in-depth discussions with other professionals from our industry and working with them on real-life case studies.

Are you interested in participating in our Black Belt?

Then register now!

Save your seat

We look forward to welcoming you!




Marcus Tober, Founder of Searchmetrics

Marcus Tober has been one of the leading minds in search engine optimization for over a decade. In 2005, he founded his first SEO company, which became Searchmetrics in 2007, and rapidly evolved the company to become a market leader in search analytics software. As CTO and founder, Marcus has continued to drive the ongoing improvement and development of Searchmetrics software. Just last year he was named “European Search Personality of the Year” at the European Search Awards. A self-described Big Data and stats geek, Marcus is frequently asked to comment on trends in the industry such as ever-changing Google algorithms. Marcus’s focus is on software development and new technology.

Svetlana Stankovic

Svetlana Stankovic, Team Lead SEO Consulting

Felix Oey

Felix Oey, Senior SEO Consultant


Lukas Krawieczek

Lukas Krawieczek, Senior SEO Consultant