Berlin, October 4, 2016 – Searchmetrics, the leading global provider of enterprise SEO and content marketing platform, announced today that Klood Digital from UK is a new Ruby partner in the Searchmetrics partner program.
With a 3-star certification, Klood Digital and Searchmetrics can now work together to gain the core partner program goals:
- Improve customer satisfaction through the best possible qualification and certification under exclusive conditions in the Searchmetrics Academy
- Exchange best practices amongst experts within the partner network
- Expand existing customer relationships and acquire new customers through joint marketing activities
Klood Digital is a full-service digital marketing agency, which was founded in 2011. The agency specializes in marketing strategy, inbound marketing, search engine optimization, social media marketing, paid media, and website and app development.
“As a Searchmetrics client, we were very happy with the software and the outcomes and strategic insights gained from it,’’ says Matthew Kay, Head of Digital, Klood Digital. “It was the right step to move from customer to partner with Searchmetrics to strengthen the relationship even more.”
The Searchmetrics partner program has four levels ‒ Ruby, Sapphire, and Emerald for national and multinational agencies, and the Global partner level for global agency networks. To achieve a 3-star Ruby level partnership, at least two employees of Klood Digital were required to demonstrate their expertise in using the Searchmetrics Suite via the Searchmetrics certification program. To qualify, one of the employees was required to successfully complete a Yellow Belt and one a Green Belt certification. One of these employees was required to complete a sales certification. This sales certification helps the agency team successfully and efficiently pitch and win business, as well as increase lead conversion rates.
The Searchmetrics Suite, especially the Research Cloud with its 250 billion pieces of information, is helping Klood Digital a lot to drive the business, Kay says. “The platform gives us unparalleled access to a variety of different data sources that help in both pitching for new clients, and examining competitor and client performance”, he says.
Historical performance offers great insights to help the agency to understand the performance of its clients, and then implement the strategies needed to deliver the maximum return on investment.
“We are happy to partner with Klood Digital as one of the most complete agencies in the UK market”, says Martin Scholz, VP Business Development at Searchmetrics. “With our complementary goals, I’m sure we can reach new dimensions in order to drive our businesses.”
“We are really looking forward to working closer with Searchmetrics and we are excited to see more of the innovative Searchmetrics solutions in the future”, Kay says.