Press Releases

New study: Competition is increasing in Google Shopping, but will this satisfy EU regulators?
Searchmetrics‘ data suggests majority of external ads on Google Shopping in Europe are placed via marketing agencies rather than the classic comparison-shopping sites that compete with Google. The study follows EU Commissioner Verstager expressing dissatisfaction with the quality of Google Shopping competition.
26 Nov 2019
Searchmetrics Google Shopping Study 2019
New Searchmetrics Lighthouse Ranking Factors Reports Deliver Custom Insights for Search Success
Combined insights from Google Lighthouse and Searchmetrics. Using each customer’s keywords to compare search performance in individual market against thousands of other direct competitors.
20 Mar 2019
Google Lighthouse Ranking Factors 2019
Wikipedia and YouTube Dominate Search Results Globally, a New Study Finds
Wikipedia retains its crown as the most visible website in Google search results globally based on its performance in organic search in ten countries, including the United States, UK, Germany and France.
28 Feb 2019
SEO World Rankings 2020
New Searchmetrics study: Google now wants brands to get niche-specific
Google ranking factors study highlights big variations in search strategies for different niches − from ‘weight loss’ to ‘furniture’ and ‘financial planning’.
17 Oct 2018
Searchmetrics Study: Niche Ranking Factors
New Searchmetrics Study: How Mobile Marketers Can Win on Google Page One with Universal Search
Fewer traditional links on page 1 means mobile marketers must target Google’s universal search boxes including videos & direct answers.
20 Mar 2018
Universal Search 2018: A Searchmetrics Whitepaper
Searchmetrics Study: Online Health Sites Are Long-Winded – And Searchers Couldn’t Be Happier
New Industry-Specific Google Ranking Factors Research Finds Health Industry Bucks Trend of Less is More for Increasing Visibility Online.
15 Nov 2017
Searchmetrics Study: Health Ranking Factors
Searchmetrics Study: Did Google Shopping Really Gain an Unfair Advantage over its Competitors in the EU?
Analysis of search data shows Google Shopping gained 300% visibility in recent years even as competitor visibility declined. EU’s case may not be clear-cut
28 Sep 2017
Searchmetrics Google Shopping Study 2019
Fast-Loading AMP Pages Dominate Google’s First Page Results for Media and News Searches
Seachmetrics releases Google Ranking Factors Study for the Online Media Sector highlighting the importance of a good user experience.
26 Sep 2017
Searchmetrics Study: Media Ranking Factors 2017
Google’s Key Travel Industry-Specific Search Ranking Factors Highlighted in New Searchmetrics Study
Travel brands rank higher by giving searchers a highly browsable experience finds new study.
12 Jul 2017
Searchmetrics Study: Travel Ranking Factors