Press Releases

New Study: Five years after EU antitrust fine, over half of UK Google Shopping ads still come from Google
Searchmetrics’ analysis suggests Google may have stopped trying to increase competition on Google Shopping in the UK since the country left the EU under Brexit.
05 May 2022
Google Shopping Study 2022
New Study: ‘Bricks beat Clicks’ on Google as Walmart, Nordstrom and BestBuy make Big Search Visibility Gains in Pandemic Year 2
Retailers with a physical presence dominate Searchmetrics’ List of Top 10 eCommerce Winners in Google.com Organic Searches in 2021
02 Feb 2022
Google Winners & Losers 2021
New study: Around Half of Top Websites Still Failing User Experience Requirements Introduced in Google’s Core Web Vitals Update
Fashion and travel perform worse on user experience than other verticals according to data from Searchmetrics
29 Nov 2021
Core Web Vitals
New study: Amazon wins biggest share of Google results in Apparel, Beauty, Sporting Goods and Health eCommerce
Report suggests retailers can win search traffic from Amazon by giving shoppers more “informational” content.
23 Nov 2021
UK eCommerce Market Analysis cover image
New Study: Majority of Websites Currently Fail to Meet User Experience Requirements in Google’s Forthcoming Core Web Vitals Update
Searchmetrics research suggests 96% of sites in desktop searches and over 90% of those in mobile searches currently fail to meet Google’s three Core Web Vitals usability thresholds.
20 Apr 2021
Google Core Web Vitals Study: April 2021
New study: Competition is increasing in Google Shopping, but will this satisfy EU regulators?
Searchmetrics‘ data suggests majority of external ads on Google Shopping in Europe are placed via marketing agencies rather than the classic comparison-shopping sites that compete with Google. The study follows EU Commissioner Verstager expressing dissatisfaction with the quality of Google Shopping competition.
26 Nov 2019
Searchmetrics Google Shopping Study 2019
New Searchmetrics Lighthouse Ranking Factors Reports Deliver Custom Insights for Search Success
Combined insights from Google Lighthouse and Searchmetrics. Using each customer’s keywords to compare search performance in individual market against thousands of other direct competitors.
20 Mar 2019
Google Lighthouse Ranking Factors 2019
Wikipedia and YouTube Dominate Search Results Globally, a New Study Finds
Wikipedia retains its crown as the most visible website in Google search results globally based on its performance in organic search in ten countries, including the United States, UK, Germany and France.
28 Feb 2019
SEO World Rankings 2020
New Searchmetrics study: Google now wants brands to get niche-specific
Google ranking factors study highlights big variations in search strategies for different niches − from ‘weight loss’ to ‘furniture’ and ‘financial planning’.
17 Oct 2018
Searchmetrics Study: Niche Ranking Factors
Trump in search engines and social networks: How neutral are the results that Google and others display?
How neutral are the results that Google and others display?
04 Oct 2018
Trump in search engines and social networks
New Searchmetrics study: Faster web pages already rank higher in mobile searches – even before Google’s “Speed Update”
…And fast-loading AMP results now appear in over half of ecommerce, travel and finance related searches
28 Jun 2018
Searchmetrics Study: Mobile Speed in 2018
New Searchmetrics Study: How Mobile Marketers Can Win on Google Page One with Universal Search
Fewer traditional links on page 1 means mobile marketers must target Google’s universal search boxes including videos & direct answers.
20 Mar 2018
Universal Search 2018: A Searchmetrics Whitepaper