Paid Search
Paid Rankings
The Paid Rankings section shows in detail the Paid Visibility and Paid Keyword Rankings of your selected domain. Here you can see the number of paid keywords, the percentage distribution on Product Listing Ads (PLA), Top and Bottoms Ads (whether above or below the organic search results), as well as the visibility by device.
Paid competitors
The paid keywords are displayed by position, paid traffic index, CPC, ad budget and competition rate. This will help you identify which keywords are highly competitive.
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