Welcome to Searchmetrics

Get to know us — from the values that inspire us to the people that drive our mission each day.

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About us

Searchmetrics is a global provider of search data, software and consulting solutions. Our innovative approach ensures household names like AXA, Lowe’s and McKinsey & Company thrive in the hyper-competitive search landscape. Searchmetrics enterprise offerings turn data from search into unique business insights that fuel clients’ continued growth.

Founded in 2005, Searchmetrics has amassed a portfolio of 1,000 customers and 100,000 users. Over 200 team members serve our international customer base from offices in Berlin, London, San Mateo, New York and Chicago. Worldwide, thousands of businesses grow their revenue with Searchmetrics and our comprehensive portfolio of solutions.

Leveraging data from search, our team of SEO analysts, data scientists and engineers build and constantly evolve a range of offerings that unlock new market insights.

Sustainability

Corporate Social
Responsibility

We are committed to social and environmental issues.

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Press Releases

Catch the stories straight from our Newsroom

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Work with us

Discover why Searchmetrics is the place to be and why people love working with us

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Leadership Team

Together with our great people, we are using the power to make the invisible visible.
Matt Colebourne
Matthew Colebourne
Global CEO
Global CEO
Matthew Colebourne
Matthew Colebourne is the CEO of Searchmetrics. He brings outstanding management ability as well as profound experiences from various senior leadership roles in the digital marketing area. Moreover, Matthew has an extensive track record of scaling technology businesses. Before joining Searchmetrics in January 2020, Matthew served as EMEA Managing Director at Innovid, which he joined from Trinity… more
Ken Ogenbratt
Ken Ogenbratt
CFO
CFO
Ken Ogenbratt
Ken Ogenbratt is Chief Financial Officer (CFO) at Searchmetrics. He brings decades of international finance experience together with strategic experience to the organization from multiple industries. At Searchmetrics, Ken Ogenbratt is overseeing the Finance, Payroll and Legal departments, globally. He has a proven track record in process optimization and has implemented various enterprise-wide… more
Leandé Fergie
CMO
CMO
Leandé Fergie
Passionate about tech for good, Leandé is a successful strategic marketing leader, having held global roles including 10 years at SAP. She has created, developed, managed, and led Marketing teams and strategies within large corporates, start-ups, and SMEs. Passionate about inclusivity and environmental issues, Leande’s USP is her ability to engage and motivate marketing teams and focus their… more
Matthew Colebourne
Matthew Colebourne is the CEO of Searchmetrics. He brings outstanding management ability as well as profound experiences from various senior leadership roles in the digital marketing area. Moreover, Matthew has an extensive track record of scaling technology businesses. Before joining Searchmetrics in January 2020, Matthew served as EMEA Managing Director at Innovid, which he joined from Trinity Mirror, one of the UK’s leading regional publishers. Beforehand, he was the European VP International for DoubleClick. He also managed the turnaround to profitability of paid search company, eSpotting, before its sale to FindWhat. Matthew is internationally minded and has worked in Europe, USA and Asia.
Ken Ogenbratt
Ken Ogenbratt is Chief Financial Officer (CFO) at Searchmetrics. He brings decades of international finance experience together with strategic experience to the organization from multiple industries. At Searchmetrics, Ken Ogenbratt is overseeing the Finance, Payroll and Legal departments, globally. He has a proven track record in process optimization and has implemented various enterprise-wide systems and global reporting methodologies. He is also experienced in fundraising activities and investor relations. Ogenbratt served as a manager in one of the big four, Ernst & Young, for seven years before becoming the Head of Accounting and Treasury at recommerce site momox GmbH. He joined Searchmetrics back in 2015.
Leandé Fergie
Passionate about tech for good, Leandé is a successful strategic marketing leader, having held global roles including 10 years at SAP. She has created, developed, managed, and led Marketing teams and strategies within large corporates, start-ups, and SMEs. Passionate about inclusivity and environmental issues, Leande’s USP is her ability to engage and motivate marketing teams and focus their efforts on realising company goals and strategic priorities in alignment with social initiatives. Leandé has success in leading, planning and delivering data-driven B2B Marketing strategies to drive new logo acquisition, and has a keen focus on linking creative marketing campaigns and activity to support brand values, increased sales and corporate growth of clever products, solutions, and innovative approaches to driving better business results.

Our Values

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Mission

We use data from search to create solutions that drive business decisions and deliver results.

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Vision

Unlock business potential by leveraging digital demand.

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Purpose

Great people with the power and vision to make the invisible visible.

Shape the future of search

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