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Digital Performance Summit 2021 | Smart Insights

Searchmetrics' Expert, Tom Wells, explains Google's new Page Experience Ranking Factors and what impact these Core Web Vitals could have on your website ranking.
Date: 14 Jul 2021 08:00 UTC 14 Jul 2021 09:00 UTC
Venue: Smart Insights on BrigthTALK

Are you confused about Core Web Vitals?

Google have just started rolling out Core Web Vitals (CWV), and updates focusing on providing a better experience for users.

Our recent study, which crawled over 2 million URLs, revealed that only 4% achieved good CWV scores! But don’t be too alarmed – our session will help you understand what this could mean for your website and rankings, and help you consider how best to work with your developers to minimize the impact and get optimized for Google’s new Page Experience Ranking Factors.

Benefits of the session:

  • Understanding what is measured by Google Core Web Vitals.
  • How to take actions to minimize the impact on your website.
  • Tips and tricks for optimization for the short and long term.

Download the slides from the session now!

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Our Speakers

Tom Wells
Creative Marketing Expert
Tom Wells
Tom is a creative marketing expert focusing on emerging technology, SEO and AI. He is fascinated by telling stories with data and works with some of the leading names in the tech world. To deepen his understanding of machine learning and AI, he is currently pursuing a Master’s in Data Analytics from Georgia Tech.