SMX Advanced by Search Engine Land – Online
Shortcuts to Advanced Keyword Research: How to use verticals for scalable research
Starting keyword research from scratch is not always necessary. In this session, learn how to optimize one vertical, use page types to focus your work, and quickly analyze internal links so that your keyword research processes become efficient and scalable. Don’t miss this!
- Determine the correct page type for each keyword in a vertical at scale.
- Uncover facets that need to be added, removed, or renamed.
- Establish which pages have too many or too few internal links based on search volume.
Get the slides and discover how to effectively:
- Present scalable and repeatable SEO process for eCommerce websites
- Recommend data to collect before analysis
- Point out common results for each step